Nestlé – Happily Healthy

  • Client:
    Nestlé

A Nestlé initiative as part of their good food, good life proposition we wanted to delve deeper into the relationship between food and happiness. Included an expert panel and scientifically designed ‘Healthy Happy Quotiant’ scorecard. Concept copy:

What makes us Aussies tick? How does what we eat and how we keep active effect the way we see life? We want to find out. Do we smile more after a good breakfast or is the best meal we eat the one we eat together? Can a healthy diet and regular exercise improve your relationship? Who are Australia’s happiest people and who needs cheering up? The Happily Healthy project is a Nestle initiative that sets out to investigate and influence the positivity and wellbeing of all Australian’s Happily Healthy Quotient (HHQ). Will you score more than your kids, your partner or your friends? Take the test and see how you measure up.

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