Breville TeaMaker

• Client:
  Breville

Breville has done to the 70’s TeasMaid what Apple did to the Walkman! An awesome product for anyone that loves the perfect cuppa.

An online survey aimed at 20k designed to uncover insights about tea drinking habits actually gave 17k names of people interested in purchasing the product pre-launch which prompted investigation into a product specific ecommerce site – would have been an interesting way to launch a small appliance product.